Day: August 8, 2017
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The manager accepts the status quo; the leader challenges it.
Mike’s Hard Lemonade was founded in 1999 and headquartered in Lakewood Colorado. At the time, it was a Canadian company and the liquid was spirit-based, however, due to U.S. restrictions, Mike’s was malt-based when they opened the U.S. market. It was a very unique product for the time with edgy marketing and the brand quickly […]