{"id":261,"date":"2013-01-22T08:24:43","date_gmt":"2013-01-22T13:24:43","guid":{"rendered":"http:\/\/www.beerbusinessunplugged.com\/?p=261"},"modified":"2013-01-22T08:24:43","modified_gmt":"2013-01-22T13:24:43","slug":"are-you-trying-to-get-the-sun-past-a-rooster","status":"publish","type":"post","link":"https:\/\/www.beerbusinessunplugged.com\/?p=261","title":{"rendered":"Are you trying to get the sun past a rooster?"},"content":{"rendered":"

\"\"<\/a><\/p>\n

 <\/p>\n

I\u00a0used to like to play competitive golf and did so\u00a0until 10 years ago.\u00a0 These tournaments were local, regional and state events.\u00a0 Over the years, I noticed that an increasingly large\u00a0number of contestants were reinstated amateurs who, at one time, had been professional golfers.\u00a0 Most of these golfers were very competitive and frequently lead or even won the amateur tournaments in which they played.\u00a0 The USGA will reinstate a pros if he\/she writes to them and requests reinstatement of their amateur status.\u00a0 Typically one must wait a year once application for reinstatement has been submitted before reinstatement occurs.\u00a0 Jack Nicklaus’ son Gary, who was once on the PGA tour, is a reinstated amateur and made a run at this year\u2019s US Amateur title.\u00a0 I always thought that if one was a pro, say\u00a0for 10 years, and decided to return to amateur status, one should wait 10 years, as these players have a decided advantage over the players who never turned pro.\u00a0 It didn’t seem right to play against a former 15-year pro who had turned amateur only a year earlier.\u00a0 If that seems a little harsh, perhaps a five year wait period\u00a0could be considered.<\/p>\n

Much has been written about the ABI\/Modelo transaction and how it will be approached by the DOJ.\u00a0 As I write this article, there is talk of the DOJ forcing ABI to delegate another brewery to produce Modelo products for the US market.\u00a0 If this transaction goes through, ABI will control, either directly or indirectly, almost 60% of the beer volume in the US.\u00a0 Now I hear the DOJ and ABI are discussing long-term pricing and supply issues with no discussion on any divestiture, there\u00a0are, however, \u00a0rumors of eliminating the newest brewery in Mexico.<\/p>\n

As previously written in last summer\u2019s blogg, “You Are What You Are,<\/em>” I\u00a0mention that pricing\u00a0is the key platform in ABI’s overall strategy to control as much of the US market as possible.\u00a0 The three-tier system and franchise laws continue to be what hold ABI at bay, however, they are trying to\u00a0work around it with programs\u00a0including the “anchor wholesalers,” new products and line extensions.\u00a0\u00a0Also helping\u00a0is\u00a0the changing consumer who is seeking and embrasing all the crafts and alternative beverages, such as ciders.\u00a0 They are a small, but growing factor.<\/p>\n

Rest assured, ABI will not stop with the Modelo acquisition, regardless of how the DOJ rules.\u00a0 Perhaps the DOJ should approach ABI like the USGA handles a reinstated amateur.\u00a0 Since\u00a0ABI is\u00a0buying 5.7% share of the US market, they should divest 5.7% share of their current portfolio in an effort to level the playing field. Or,\u00a0is the sun just trying to get past the rooster?<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

  I\u00a0used to like to play competitive golf and did so\u00a0until 10 years ago.\u00a0 These tournaments were local, regional and state events.\u00a0 Over the years, I noticed that an increasingly large\u00a0number of contestants were reinstated amateurs who, at one time, had been professional golfers.\u00a0 Most of these golfers were very competitive and frequently lead or […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_s2mail":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1],"tags":[],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2xRTi-4d","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/261"}],"collection":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=261"}],"version-history":[{"count":19,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/261\/revisions"}],"predecessor-version":[{"id":573,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/261\/revisions\/573"}],"wp:attachment":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}