{"id":2919,"date":"2015-10-06T06:00:49","date_gmt":"2015-10-06T11:00:49","guid":{"rendered":"http:\/\/www.beerbusinessunplugged.com\/?p=2919"},"modified":"2015-10-04T11:27:36","modified_gmt":"2015-10-04T16:27:36","slug":"the-opportunity-is-often-lost-by-deliberating","status":"publish","type":"post","link":"https:\/\/www.beerbusinessunplugged.com\/?p=2919","title":{"rendered":"The opportunity is often lost by deliberating."},"content":{"rendered":"

\"Make<\/a>As expected, ABInBev has done the homework necessary to buy SABMiller. \u00a0The old truism has again comes to light:\u00a0 everything is for sale if the price is right. \u00a0Majority owners of SABMiller, including Altria, stand to substantially benefit by selling to ABI, just as the shareholders of AB profited in 2008 when purchased by InBev. \u00a0Because of this purchase price, the deal will go through, and the interesting part is yet to come.<\/p>\n

The complexity of this deal, soft drink bottlers notwithstanding, could present some very attractive opportunities for other beer companies. \u00a0Those who will take advantage of such situations, have positioned themselves as alternatives to just such a set of circumstances.<\/p>\n

When AB was bought out, NAB was enhanced by the acquisition of Labatt\u2019s from InBev to ensure justice department approval. \u00a0It is common knowledge that when ABInBev bought Modelo, Constellation ended up owning not only Modelo in the US, but also a world class brewery in Mexico. \u00a0The ongoing results were dramatic for Constellation.<\/p>\n

Given the number of recent, and I mean recent, changes in ownership of craft breweries across the nation, one needs a scorecard to keep the multiple transactions straight. \u00a0Could any of these play out in the possible anti-trust fallout from the ABI-SABMiller deal?<\/p>\n

Constellation Brands\u2019 senior management and their commitment allowed the company to first take advantage of acquiring Gambrinus\u2019 territory for Modelo. Based on that commitment, when ABI bought Modelo, Constellation acquired Modelo for the U.S. \u00a0Now they own Modelo and a Modelo brewery.<\/p>\n

Constellation could be one of the players in this possible diversification of brands from ABI\/SABMiller deal. \u00a0Whereas other potential players will miss the boat based on past decisions which put them in an unfavorable position to take advantage of the situation. \u00a0For example, Carlsberg, which pulled out of the US as a player some years ago, would have been one with the resources and size to purchase some of these brands. \u00a0Not now. \u00a0There are others who did the same.<\/p>\n

Outside of Constellation, perhaps NAB will once again take the plunge. \u00a0They could be a player but the real question might be, will others like Boston Beers take action? \u00a0What about a Sierra Nevada? \u00a0Any crafts or importers with the resources and national distribution could pick up one or several of the smaller, but unique brands that might be sold off by ABI or MillerCoors.<\/p>\n

The one unknown is how Heineken will position itself as all of this unfolds. \u00a0At first glance, one expects little to nothing in Heineken for them to act. Rest assured, however, they are analyzing every move being made.\u00a0 Just like a chess game, they could jump in if things looked enticing.<\/p>\n

Regardless of the results, and it will take at least until 2017 for the smoke to clear, there will be winners and there will be losers, but the bottom line is that the landscape of the beer world will change dramatically. \u00a0For many, the opportunity is often lost by deliberating.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

As expected, ABInBev has done the homework necessary to buy SABMiller. \u00a0The old truism has again comes to light:\u00a0 everything is for sale if the price is right. \u00a0Majority owners of SABMiller, including Altria, stand to substantially benefit by selling to ABI, just as the shareholders of AB profited in 2008 when purchased by InBev. […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_s2mail":"yes","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1],"tags":[],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2xRTi-L5","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/2919"}],"collection":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2919"}],"version-history":[{"count":7,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/2919\/revisions"}],"predecessor-version":[{"id":2928,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/2919\/revisions\/2928"}],"wp:attachment":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}