{"id":3466,"date":"2016-07-12T06:00:22","date_gmt":"2016-07-12T11:00:22","guid":{"rendered":"http:\/\/www.beerbusinessunplugged.com\/?p=3466"},"modified":"2016-07-11T09:30:48","modified_gmt":"2016-07-11T14:30:48","slug":"happy-anniversary-year-4","status":"publish","type":"post","link":"https:\/\/www.beerbusinessunplugged.com\/?p=3466","title":{"rendered":"Happy Anniversary……..year 4"},"content":{"rendered":"

\"beer<\/a>This post\u00a0begins the fifth year of Beer Business Unplugged<\/em> and as usual, I will comment on past posts and the industry in general. \u00a0While this year\u2019s posts did not produce one blog in particular which resulted in an off-the-chart read, the one post that brought in the most responses was, ironically, last weeks\u2019\u00a0Remember the Alamo<\/em>.<\/p>\n

I enjoy receiving and reading all the responses as most come directly to me. \u00a0Those responses that do not come to me are posted to the blog on which the comment which made. \u00a0The number of subscribers continues to increase, now well in the thousands, and during this coming year, the blog will pass 100,000 reads! \u00a0In no way did I ever expect results like this.\u00a0 Thank you all!<\/p>\n

In the last post of 2015,\u00a0Just the Kiss of the Hops,\u00a0<\/em>we honored Albert Jaenicke, who is the personification of what the yearend post aspires to; that is to honor a longtime retired contributor to the beer industry. \u00a0This post is usually my favorite of the year to write.<\/p>\n

In the first half of 2016, the industry is experiencing what some are calling a graying of the craft segment. \u00a0While craft volume numbers are slowing, their dollar volume continues to increase. \u00a0This, in itself, could be a major contributor for the slowing of craft sales.<\/p>\n

\"8926-craft-beer-local-chart\"<\/a><\/p>\n

Number of Breweries and Brewpubs in U.S.<\/a> \"Production_2015\"<\/a><\/p>\n

One wonders, as they review the overall numbers, why this phenomenon is occurring during the first half of the year when interest in the craft segment continues to be very high. \u00a0In fact, during the winter semester, my class at Portland State had 50 students registered, all highly engaged and most already in the industry in some capacity. \u00a0A major US brewer even requested to post job openings for their operation on my class webpage.<\/p>\n

The industry numbers and the interest in the industry seem to counter each other. \u00a0The upcoming year will be interesting. \u00a0The year will include a look at not only the upcoming AB\/SABMiller marriage and how it will \u00a0pan out, but also how said marriage will affect US and global beer sales.<\/p>\n

As always, I will continue to write weekly throughout the year. \u00a0Going forward I will cover industry topics based upon your continued interests. \u00a0Thank you for all your kind comments and feedback. \u00a0They are fun and informative. \u00a0And now, year five beings\u2026.<\/p>\n

 <\/p>\n

Beer fodder:<\/p>\n

National Beer Sales & Production Data – Brewers Association<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

This post\u00a0begins the fifth year of Beer Business Unplugged and as usual, I will comment on past posts and the industry in general. \u00a0While this year\u2019s posts did not produce one blog in particular which resulted in an off-the-chart read, the one post that brought in the most responses was, ironically, last weeks\u2019\u00a0Remember the Alamo. […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_s2mail":"yes","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[1],"tags":[],"jetpack_publicize_connections":[],"aioseo_notices":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2xRTi-TU","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/3466"}],"collection":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3466"}],"version-history":[{"count":15,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/3466\/revisions"}],"predecessor-version":[{"id":3491,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=\/wp\/v2\/posts\/3466\/revisions\/3491"}],"wp:attachment":[{"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beerbusinessunplugged.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}