Day: March 19, 2013
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The buyer always knows more than the seller…
Back in the mid 1970’s when Coors entered South Texas, San Antonio was awarded four distributorships. They as a group, had to compete against one Budweiser house, one Schlitz house, one Pearl house, one Lone Star house and one Falstaff house (true, still around then). Because Coors had divided up the market into the […]