Month: December 2013
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The Cincinnati kid…..
I think the first time I met George Henricksen was while I was working at Glazer’s. At the time, George was running Royal Imports out of Cincinnati. Royal was the US importer of Mackenson and Whitbread beers, both owned by InBev. Royal had a 10 year agreement to import those two excellent beers. George, who managed […]
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You don’t know what you don’t know…..
While working as a distributor I was often assigned new brewery reps. for our markets. The majority of these new brewery reps. were young, fresh out of college, and some had MBAs in which the ink has not yet dried. These young reps had been put through training on distributor economics and how to sell […]
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Success is a journey, not a destination…….
On a recent consulting engagement the following question was posed to me: “How many breweries have I visited in my career?” I never actually counted the number of breweries I have seen, the question caused me to stop and think. The very first brewery I visited was the Jos. Schlitz Brewery in Milwaukee. I was […]