Month: March 2015

The Schlitz operation that I purchased was located in far South Texas along the Rio Grande River bordering the country of Mexico.  This area, known as the Rio Grande Valley, was economically booming at the time due predominantly to Mexico. The exchange rate of the peso versus the dollar was 22 to 1, which created […]

In the NFL there are 32 franchised teams.  The value of each team is not the same, but if one were to be for sale, it is safe to assume the final price would be in the billions. There is no competition for the NFL, or as they say, they are the only game in […]

Tequila brings to mind thoughts of Mexico, just as champagne and whisky conjure thoughts of France and Scotland, respectively.  Along those same lines, when one thinks of beer, the country of Germany often comes to mind as the premier beer producing country.  Obviously, certain types of alcohol are associated with the countries of their origin. […]

As a college student working holidays at the Coors distributor in Dallas I began to notice that a certain culture existed in the industry.  Coors, although highly regarding in the business, was still a small regional brewery selling in only 10 states and parts of Texas.  At that time we were merely the fourth largest […]

  The 62nd PGA Merchandise Show was recently held in Orlando.  While the beer industry has two major shows a year, the NBWA and the Craft Brewers Conference, and they both have great attendance, the PGA show has over 10 miles of displays and thousands of attendees. During the show there was an interview with […]